Business Perth



10 Aug 17

Adelaide

Due to recession, there have been a lot of problems that are faced these days. Many Australians are fired from their jobs left jobless. So if you are one of those who are affected very badly by such economic issue, what should you do? Why can’t you try your hand in investing a small amount of money and doing a business? By this you could be your own boss and can earn easily.

Why start a business? The answer is very simple: instead of being under someone else and working under them, you can become an entrepreneur, invest in learning the ins and outs of the field, and eventually excel in it.

There are a few reasons to start a business especially during recession time. First of all, everything becomes cheaper during recession and people are investing more in the share markets. One can hire more and better qualified people to recruit them into jobs as many are left out jobless in the country. Be it nay country the recession has affected the people very badly.

However, running a business requires concentration. Moreover, you should also be careful in hiring your first employees and choosing the right people to work with; make sure you can trust them.

According to an article published by Chris Hooper of Smart Company Australia, Australia is still a good country to start a business. Read the full article right here: http://www.smartcompany.com.au/startupsmart/advice/australia-still-lucky-country-even-startups/#post-129780


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2 Jun 17

From the small business’ perspective, the feedback from the customer is one of the most difficult things to obtain. Yet, customers are often only too eager to provide it because they want to help you get better as a company.

Normally, actively seeking out for suggestions and feedbacks from customers is an important task not only to big businesses but to small businesses as well. In fact, most companies suggest that always talk to their customers and get feedback. However, polling customers is not an easy task. One way to get better is to actively seek out and record and review feedback from your customer.

 Knowing what your customers are saying about your product, service, or brand as whole will help you learn about yourself, learn about your customer, and openly reduce your customer can attrition. Moreover, few companies do ask their customers for feedback that it might as well be although these techniques are not truly secrets. Companies that are in contact with their customers will reap the many benefits over those that do not.

Social media and other forms of digital media have been the most popular forms of marketing platforms these days. But of course, we can’t deny that word-of-mouth is still one of the most powerful forms of marketing hence it is really important to make sure that people are not just talking about your company, but are saying the right things.

To know how to do this, read this article: http://www.flyingsolo.com.au/marketing/5-ways-ensure-customers-saying-nice-things-behind-back


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20 Feb 17

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According to some, great leaders are born, not created. Well, perhaps that’s true. Strong leadership skills are both taught and nurtured just like any other skills we posses.

Perhaps your small business has not done a good job creating effective leadership development programs. You need to understand the most important leadership aspects in order to grow your business.

Great leaders know how to keep their members involved. Building a team means you keep recruits responsive, engaged, and energetic about the business. Above all, this principle is the most important aspect to a successful business. In fact, according to many business coaches, this is more important than recruiting. Why? Because you can recruit thousands of team members; you can spend all day, every day recruiting. But if those members lose interest and quit, then you are spending your time in vain.

To become a great leader, attending seminars about leadership helps a lot. Enrolling to these seminars helps you develop a variety of traits and characteristics that encourage team members to follow him.

A business with a great leader is more likely to become successful. Under his leadership, he is able to create a group that works as a well-oiled machine that works as one.

Read more at: http://smallbusiness.chron.com/10-effective-qualities-team-leader-23281.html


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26 Apr 16

Perth Business News

Email marketing has proved itself as one of the most successful marketing strategies. Today, many companies are still employing this type of marketing in drawing more consumers into the business fold readily with attractive content promoting their business wares.

Email marketing is an approach that is seen as an effective marketing tool with a simple but powerful email message that could stir the hearts of consumers into supporting the business and make purchases to benefit the organisation.

On the other hand, the marketplace has been tight and the level of competition continues to rise setting a challenge to businesses these days sending through their emails to consumers who are flooded with business emails every day. Many of these promotional emails are labelled as spam or junk mail which is deleted automatically by the mail system instead of being viewed by the consumer for a favourable purchase decision.

If you want to overcome such serious issue that makes successful email marketing a lot tougher, engaging to white hat email marketing tactics is the best solution. It helps to get their emails delivered and read by targeted potential leads. The success of any email marketing campaigns depends heavily on the delivery of the emails and the appropriate actions taken by the recipient.

Read this article from Business Insider and know some tips on how you can make your targeted customers love your email messages: http://www.businessinsider.com.au/bad-email-habits-that-make-you-look-unprofessional-2016-4#/#-1


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