Business Perth



20 Feb 17

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According to some, great leaders are born, not created. Well, perhaps that’s true. Strong leadership skills are both taught and nurtured just like any other skills we posses.

Perhaps your small business has not done a good job creating effective leadership development programs. You need to understand the most important leadership aspects in order to grow your business.

Great leaders know how to keep their members involved. Building a team means you keep recruits responsive, engaged, and energetic about the business. Above all, this principle is the most important aspect to a successful business. In fact, according to many business coaches, this is more important than recruiting. Why? Because you can recruit thousands of team members; you can spend all day, every day recruiting. But if those members lose interest and quit, then you are spending your time in vain.

To become a great leader, attending seminars about leadership helps a lot. Enrolling to these seminars helps you develop a variety of traits and characteristics that encourage team members to follow him.

A business with a great leader is more likely to become successful. Under his leadership, he is able to create a group that works as a well-oiled machine that works as one.

Read more at: http://smallbusiness.chron.com/10-effective-qualities-team-leader-23281.html


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26 Apr 16

Perth Business News

Email marketing has proved itself as one of the most successful marketing strategies. Today, many companies are still employing this type of marketing in drawing more consumers into the business fold readily with attractive content promoting their business wares.

Email marketing is an approach that is seen as an effective marketing tool with a simple but powerful email message that could stir the hearts of consumers into supporting the business and make purchases to benefit the organisation.

On the other hand, the marketplace has been tight and the level of competition continues to rise setting a challenge to businesses these days sending through their emails to consumers who are flooded with business emails every day. Many of these promotional emails are labelled as spam or junk mail which is deleted automatically by the mail system instead of being viewed by the consumer for a favourable purchase decision.

If you want to overcome such serious issue that makes successful email marketing a lot tougher, engaging to white hat email marketing tactics is the best solution. It helps to get their emails delivered and read by targeted potential leads. The success of any email marketing campaigns depends heavily on the delivery of the emails and the appropriate actions taken by the recipient.

Read this article from Business Insider and know some tips on how you can make your targeted customers love your email messages: http://www.businessinsider.com.au/bad-email-habits-that-make-you-look-unprofessional-2016-4#/#-1


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